Archive for: February, 2009

Domain Analysis

Domain Analysis

The age of a brand and the barriers imposed to help protect its identity among end-users are important KPIs of any brand’s performance. The ‘Domain Analysis’ tab on Webalue.com addresses both of these performance indicators to equip its process of analysis with unmatched visibility into brands success. Brand Age The age of a domain name indicates the duration [...]

Consumer Feedbacks

Consumer Feedbacks

Consumer Feedbacks on Webalue.com indicate insights into consumer loyalty and word-of-mouth activities among a brand’s end-users. Asking your consumers if they would recommend your website (brand) to others can provide valuable insights about how your current business (brand) will develop in the upcoming period (Reichheld, 2003). A similar approach of Consumer feedback has been adopted [...]

Effective Reach Points (ERP)

Effective Reach Points (ERP)

Effective Reach Points (ERP) is an essential brand determinant signifying consumers’ connection with your brand. It signifies the number of visitors a brand managed to successfully connect to. It is a KPI (Key performance indicator) to any brand’s appraisal and can potentially help in brand positioning. The ‘Effective Reach Points’ concept on Webalue.com is inspired [...]

And Then… the Journey began

And Then… the Journey began

We have Destination to reach; a destination that has many directions and roads. But we’ve chosen one; a direction of a 70 degree growth trend. We have a long way to go and we do not want to get there alone, we’ll take you along. This is the start-point of the Webalue.com Blog or ‘communications’ [...]

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