Reputation Building on the internet
We have all seen the internet rising as a new medium of social and economic horizon. Its growth has facilitated the rise of various new business models that sell products and services through interactivity, direct exchange between sellers and vendors, and virtual co-presence. Such new business models have given rise to the least expected online [...]
April 16, 2009 | Posted in Brand Determinants,Brand Loyalty,Brand Popularity,Brand Positioning,Consumer Acquisition | Read More »
