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A Decade of Best Global Brands

Interbrand has come out with the best global brands this decade. www.interbrand.com (Click Here). As can be seen Coca-cola has been the numero uno for the last decade. Even the second…

Google’s Holiday Logo replacement Strategy, Something every small business should avoid!!

Google’s Holiday Logo replacement Strategy, Something every small business should avoid!!

Holiday Logos are a part of Google’s initiative for commemorating events and holidays. The company designs various different faces of their Logo to honour the events or holidays and replaces…

Branding Quotes: Brand value is very much like an onion. – Edwin Artzt

Branding Quotes: Brand value is very much like an onion. – Edwin Artzt

Branding Quote : Brand value is very much like an onion. It has layers and a core. The core is the user who will stick with you until the very…

Brand Audits help creating and sustaining Brand Equity

Brand Audits help creating and sustaining Brand Equity

Creating and efficiently managing Brand Equity has risen up on the priorities of Brand Managers at all companies belonging to various industries. A strong Brand Equity after all, opens doors…