Today, I got a question-cum-comment on the Kellogg’s Post. The Question was posted by Pravin. Here’s what he had to ask. “I wanted to know ‘What is Holistic Marketing?’ and ‘How it is used to market a product. E.g. Kellogg?’ ” ——– Good Question, Pravin. Holistic Approach is at a base, an overall view of [...]
Brian from Malaysia asks, I am considering to expand my successful Hair Salon in Australia. What would you say are the factors worth considering to take my brand to an International Market. We answered, Thanks for your question Brian, Success of franchising as a means of entering foreign markets depends on a range of factors, [...]
We received a mail from one of Rachael, a marketing manager for a retail store in NY. She asks, Hi. Belonging to the marketing horizon of a traditional retail store I am obviously a novice to the Internet. As a part of my skills building I am asked to look into Online Marketing and learn [...]
We received a mail from Steve, a post grad business student in Sydney, Australia. He questions, I have been studying marketing this semester and have been allotted an essay on Consumer Satisfaction and Feedback. Through my research on the Internet, I failed to get a simplistic explanation to the issue. Could you please reply back, [...]
