Category archives for: Effective Reach

Branding Advice for ManagementParadise.com

Branding Advice for ManagementParadise.com

What is ManagementParadise.com? ManagementParadise.com is one of its kind startup that creates MBAs Online and boasts a member base of over 100 thousand members. The community educates aspirants, students or professionals alike and provides a new interface to management education. This startup has a CULT status in Bachelors of  Management Studies section and is said [...]

Effective Reach Points (ERP)

Effective Reach Points (ERP)

Effective Reach Points (ERP) is an essential brand determinant signifying consumers’ connection with your brand. It signifies the number of visitors a brand managed to successfully connect to. It is a KPI (Key performance indicator) to any brand’s appraisal and can potentially help in brand positioning. The ‘Effective Reach Points’ concept on Webalue.com is inspired [...]

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