Yesterday evening we launched a couple of new tools to the Webalue.com System. The tools are still in the development mode and hence not all details can be let out at the moment. Nevertheless, we’d like to encourage you to make use of these tools for your Marketing Research. Consumer feedbacks have always been an [...]
Today’s quote refers to the power of consumer’s voice. The Voice of your consumers is more trust worthy than the results of your (non-consumer based) analytics. The Word-of mouth campaigns of your brand are thus extremely essential components that contribute to your brand’s perception in the minds of your customer. The quote specifically states that [...]
This is a second part of the case study we are conducting (Click here to view Part one) to differentiate and determine the credibility of insights produced between traffic and brand analytics. In the current post, as promised, we reveal the real analytics numbers for both the sample brands (ConnectMobiles.com and MobileGyan.com) that have volunteered [...]
The word ‘Analytics’ may sound merely statistical and number-crunching to many online marketing managers; especially those who probably rely and execute their business decisions based on insights derived from ‘Analytics’; more commonly known as ‘Traffic Analytics’. But there is more to analytics than just the number of visitors a website receives. Traffic of a website [...]
